Business Techniques In Troubled Times by Thomas H. Gray - Book review

Business Techniques in Troubled Times

A Toolbox for Small Business Success

By: Thomas H. Gray

Published: April 12, 2013
Format: Paperback, 344 pages
ISBN-10: 0988675803
ISBN-13: 978-0988675803
Publisher: Thomas H. Gray Incorporated











"Small business owners are 'doers'. They are pragmatic decision makers who deal with risk and 'figure things out' on their own every day. With the right tools, they will continue to build successful enterprises that make America a better place to live. This book provides some of those tools", writes entrepreneur and management consultant, Thomas H. Gray, in his comprehensive and very hands on book Business Techniques in Troubled Times: A Toolbox for Small Business Success. The author describes the effective and proven tools and techniques for achieving success in every aspect of a business life cycle.

Thomas H. Gray understands that entrepreneurs face challenges to their business at different points and times.As a result, the author provides module based format where the problem being faced by the business person can be solved in a readily applicable manner. The book as presented by the author, is designed to be a toolbox, where the appropriate tools can be selected and put into action to achieve a solution.

For many entrepreneurs, the main hurdle to overcome is to understand that a problem may actually exist, and that there is trustworthy and real world tested advice available. Thomas H. Gray provides the tools for identifying and diagnosing the problem, and offers the suitable solution to resolve it successfully.



Thonas H. Gray (photo left) recognizes that entrepreneurs and other samll business leaders are often short of time to find solutions to critical problems. As a result, the author arranges the book in a clear and concise format, with an emphasis on simple methods that can be implemented with ease to get the desired results.

The author places the various sections of the book in a logical order that follows the natural sequence of events in the establishment and operation of a small business. With this ordered system in place, a small business person can find the answers they seek with a minimum of searching. The book is divided into six overarching sections, each with its own detailed sub-chapters offering more detailed and specialized advice. The six basic parts of the book are as follows:

* Strategy and vision
* Financing your business
* Effective marketing
* Day-to-day management and operations
* Growing and exiting your business
* Distressed businesses

For me, the power of the book is how Thomas H. Gray combines a complete guide to starting, managing, and exiting a business, with practical and specialized advice for each aspect of the business. The material is organized in samll and easily applied pieces to assist in getting to the problem and reaching a solution quickly. As a handy reference book, this is a superb guide to resolving both short and long term obstacles in a minimum amount of time.

The author augments the text with numerous visual aids and charts to assist in understanding the principled shared in each chapter. A unique feature of the book is the inclusion of two tables of contents to help narrow down the issues and provide ease of locating the best resolution to those issues. Thomas H. Gray also provides the expertise of a number of guest authors who present their specialized knowledge in several of the more technical chapters.

I highly recommend the results oriented and indispensable book Business Techniques in Troubled Times: A Toolbox for Small Business Success by Thomas H. Gray to any current or wouldbe entrepreneurs and small business managers who are seeking a clear and concise road map to overcoming the many obstacles and challenges that confront any business. This book is one that anyone will return to again and again for its straight forward and useful advice.