Minggu, 30 Juni 2013
Who Says It's a Man's World by Emily Bennington - Book review
Who Says It's a Man's World
The Girls' Guide to Corporate Domination
By: Emily Bennington
Published: January 10, 2013
Format: Hardcover, 240 pages
ISBN-10: 0814431879
ISBN-13: 978-0814431870
Publisher: AMACOM
"Before you can decide what to do in your career, it's important to understand the kind of professional you want to be", writes career transition strategist Emily Bennington, in her straight talking and positive results oriented book Who Says It's a Man's World: The Girls' Guide to Corporate Domination. The author describes how women can change their attitudes and behaviors to become successful leaders and top executives in the highly competitive corporate workplace.
Emily Bennington recognizes that the key principle, for women achieving top corporate roles, is to be an outstanding women first to have an outstanding corporate career. The author guides women through the challenging journey from entry level to the executive suite. Emily Bennington offers advice for women to identify their personal core values, and then coordinate them with their most important career development goals. Instead of an often counterproductive aggressive approach to career management, the author demonstrates how a more human and virtues based path is not only more rewarding in terms of visible career success, but leads to personal fulfillment as well.
Emily Bennington (photo left) understands that women must develop a reputation as a true professional to achieve the status of C-level executive. As a result, the author helps women to assess their personal and career goals, and establishes an alignment between the personal and professional aspirations. Since achieving success in the corporate environment is about working with people, Emily Bennington shares the concept of having a woman assess her own strengths and weaknesses, her core values and virtues, and creating her own personal and career development plan.
Emily Bennington shares the following concepts of achieving full alignment between personal and professional career goals. The career management principles are as follows:
Self awareness: Removing the three worst career killing false beliefs
* Social skills: Replacing self defeating competitiveness with direct and positive action
* Personal effectiveness: Six techniques to gain widespread respect in the corporate setting
* Team development: Replacing failed team strategies with ones that get results
* Leadership: Improving personal skills and leading without the title
For me, the power of the book is how Emily Bennington offers a comprehensive guide to career management, with the practical strategies and tools to put them into action. The author provides a real hands on workbook for women to take charge of their own careers to increase the likelihood of reaching a C-level position. Emily Bennington takes a personal development approach to career management and personal development. The result is a proactive guide for women to take positive steps to manage and control their own career paths.
Emily Bennington offers practical tools and techniques that empower women to take charge of their own corporate careers and destiny. The approach of focusing on changing behaviors, being a positive role model, aligning personal and leadership capabilities with organizational goals is a solid strategy for corporate career success. The book contains chapter action plans, as well as useful guides for handling those difficult corporate and interpersonal situations. To add depth to the book and its premises, the author shares interviews with highly successful women, who offer their personal insights to corporate career development.
I highly recommend the very hands on and empowering book Who Says It's a Man's World: The Girls' Guide to Corporate Domination by Emily Bennington, to any women seeking a clear, concise, and no nonsense guide to achieving their goals of reaching the highest echelons of corporate management. This book provides the strategies, tools, and techniques needed to scale the walls of the corporation, and landing in the executive suite the right way.
Kamis, 27 Juni 2013
Brand Mechanics by Michael Llewellyn-Williams - Book review
Brand Mechanics
The Art and Science of Building Brands
By: Michael Llewellyn-Williams, Ph.D.
Published: January 31, 2013
Format: Paperback, 208 pages
ISBN-10: 0615747329
ISBN-13: 978-0615747323
Publisher: Chromium Books
"Brands are so important to the world economy today and get talked about every day, so it still amazes me that so many people - especially those who work with brands professionally - are unable to correctly define what a brand is", writes brand strategist, and Principal and founder of BrandMechanics®, Michael Llewellyn-Williams, Ph.D., in his very hands on and results oriented book Brand Mechanics: The Art and Science of Building Brands. The author describes a practical and repeatable process for discovering and pinpointing what he refers to as an inspiring, memorable desired essence of any brand.
Michael Llewellyn-Williams recognizes the real challenges faced by CEOs, marketers, and brand managers in identifying the key essence of their brands. The author points out that much of the confusion about branding results from not having a clear definition and understanding of the nature of a brand. The sheer number of brand experts, representing the various segmented aspects of branding, adds to this lack of a holistic view of the brand. To counter this lack of a cohesive brand essence, Michael Llewellyn-Williams offers his comprehensive guide and process to getting to the very heart of the brand itself.
Michael Llewellyn-Williams, Ph.D. (photo left) understands the complexity of not only getting to the core of the brand itself, but of creating and implementing an effective brand strategy as well. For many company owners, there is a lack of vision of what the brand stands for now, and what the leader wants the brand to stand for in the future. For many brand owners, even the most basic brand focus is lost in a haze of confusions about what a brand really means to the company and its customers.
Michael Llewellyn-Williams offers a complete guide to getting to the core of a brand and extracting its true essence. The author covers all of the aspects of a brand from understanding the basic premise of the brand DNA, through the entire process, and measuring the results. The book covers the following areas of the brand journey:
* What is a brand,branding, and messaging
* The FBE™ methodology: Logistics
* The FBE™ methodology: Tasks and overview
* Mission statement
* Deep human needs
* Provable superiority
* Character and personality
* Source of trust and authority
* The future
* Future brand essence
* Brand vision
* Now what
* Future brand essence alignment
* Brand reinforcement and tracking
For me, the power of the book is how Michael Llewellyn-Williams presents a complete and readily applicable process for establishing both the deepest meaning of the brand, developing a brand strategy and positioning, and for implementing that system for any brand. Along with the process itself, the author also includes a comprehensive approach to measuring the brand's impact and understanding by all stakeholders. The book is designed as a work book that involves all stakeholders in the overall process to achieve the optimum understanding of the complete brand essence.
Michael Llewellyn-Williams goes far beyond the scope of most books on brands and brand strategy by taking a holistic approach to the topic. The author guides brand owners through the entire lifespan of the brand, whereas most books focus on only a single area of brands, brand strategy, or brand positioning. The author also provides a complete measuring process to ensure that the brand and strategy are working as planned in the overall brand vision. The addition of several appendixes ensure that the process is both readily understood by all participants, and is an enjoyable experience as well.
I highly recommend the brand clarity building book Brand Mechanics: The Art and Science of Building Brands by Michael Llewellyn-Williams, Ph.D., to any brand owners, company leaders, brand marketers and managers, brand strategists and brand positioning specialists, who are seeking a clear and concise guise to uncovering a deeper and richer understanding of the essence of their brand to ensure the most appropriate brand strategy and positioning is put into action. This book offers a comprehensive overview, as well as an intensive investigation, into every aspect of the brand and its future.
Selasa, 25 Juni 2013
Elizabeth Becker: Overbooked: Business Of Tourism - Blog Business Success Radio
Award winning writer and journalist, and author of the eye opening and thought provoking book Overbooked: The Exploding Business of Travel and Tourism, Elizabeth Becker describes both the global importance of the travel and tourism business, but also the challenges and problems created by that industry. Elizabeth Becker points out how travel and tourism is possibly the largest, yet most ignored industry in the world. Elizabeth Becker provides information on how the industry is still not even considered a business by many, resulting in it not being taken seriously by governments, writers, and travelers themselves. Elizabeth points out the three major areas of tourism, in the form of cultural, consumer, and nature destinations. She also discusses the new gigantic tourist market in China, as well as the old tourist giant USA. In an industry where the challenges include environmental and building deterioration, worker exploitation, and government failures, this is an industry that needs a closer examination. Elizabeth Becker pulls back the curtain on the enormous global travel and tourism industry.
Elizabeth Becker is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Thursday, June 27, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Award winning writer and journalist, and author of the eye opening and thought provoking book Overbooked: The Exploding Business of Travel and Tourism, Elizabeth Becker describes both the global importance of the travel and tourism business, but also the challenges and problems created by that industry. You will learn:
* How travel and tourism may be the largest industry in the world
* Why the industry faces severe challenges and problems going forward
* How cultural, consumer, and nature tourism are helping and destroying countries
* Why tourism has been largely ignored as an industry despite its huge impact
Elizabeth Becker (photo left), is an award-winning author and journalist, who has covered national and international affairs as a Washington correspondent at The New York Times, the Senior Foreign Editor at National Public Radio and a Washington Post correspondent. She began her career as a war reporter in Cambodia in 1972 and is an expert on the Khmer Rouge and modern Cambodia. She was the 2008 Edelman fellow at Harvard’s Joan Shorenstein Center on the Press, Politics and Public Policy at the Kennedy School of Government.
At The New York Times from 1995 to 2005, Ms. Becker covered the Pentagon, homeland security, international economics, and agriculture. Her farm coverage won five awards from the North American Agricultural Journalists Association. As the Times International Economics correspondent, she reported on trade and globalization from Asia, Europe, Latin America, and the United States. Prior to joining the Times, she was the Senior Foreign Editor at NPR where she directed all foreign coverage and expanded coverage in Asia and Africa.
She received two DuPont-Columbia Awards as executive producer for reporting of South Africa’s first democratic elections and the Rwanda genocide. Ms. Becker covered the war in Cambodia for The Washington Post and was one of only two journalists to visit Cambodia and interview Pol Pot while he was in power. She won an Overseas Press Club citation for that coverage in 1978.
As a freelance journalist based in Paris (1986 to 1990), she covered the peace negotiations that culminated in the Paris Peace Accords of 1992. Ms. Becker is the author of “WHEN THE WAR WAS OVER” (1986), a history of modern Cambodia and the Khmer Rouge for which she won a Robert F. Kennedy Book citation. The book was updated in 1998 and has been translated into French and Khmer.
She is also the author of “AMERICA’S VIETNAM WAR” (1992), a narrative history for young adults. Her essays and opinion pieces appear frequently in The New York Times, the Washington Post, the International Herald Tribune, and she has contributed to Asian, European and American magazines and journals. Additionally, she has lectured at numerous universities and colleges and was an adjunct professor at Georgetown University.
She holds a degree in South Asian studies from the University of Washington and also studied at the Kendriya Hindi Sansthaan in Agra, India. She is a member of the Council on Foreign Relations and of the boards of directors of Oxfam America and the Arthur Burns Foundation.
My book review of Overbooked: The Exploding Business of Travel and Tourism by Elizabeth Becker.
Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with award winning writer and journalist, and author of the eye opening and thought provoking book Overbooked: The Exploding Business of Travel and Tourism, Elizabeth Becker, as she describes both the global importance of the travel and tourism business, but also the challenges and problems created by that industry. Elizabeth Becker points out how travel and tourism is possibly the largest, yet most ignored industry in the world. Elizabeth Becker provides information on how the industry is still not even considered a business by many, resulting in it not being taken seriously by governments, writers, and travelers themselves. Elizabeth points out the three major areas of tourism, in the form of cultural, consumer, and nature destinations. She also discusses the new gigantic tourist market in China, as well as the old tourist giant USA. In an industry where the challenges include environmental and building deterioration, worker exploitation, and government failures, this is an industry that needs a closer examination. Elizabeth Becker pulls back the curtain on the enormous global travel and tourism industry on Blog Business Success Radio.
Overbooked by Elizabeth Becker - Book review
Overbooked
The Exploding Business of Travel and Tourism
By: Elizabeth Becker
Published: April 16, 2013
Format: Hardcover, 464 pages
ISBN-10: 1439160996
ISBN-13: 978-1439160992
Publisher: Simon & Schuster
"The very idea of describing travel and tourism as a serious industry or business is an oxymoron to many people", writes award-winning author and journalist, Elizabeth Becker in her eye opening and thought provoking book Overbooked: The Exploding Business of Travel and Tourism. The author describes how travel and tourism is on the verge of becoming the world's largest industry, and brings with it numerous problems and challenges that threaten to destroy the very destinations that are the most popular tourist locations.
Elizabeth Becker recognizes the critical importance of travel and tourism within the global economy. Employing one person in twelve, and boasting $6.5 trillion in revenue, tourism is a gigantic industry by any measure. The author provides the perspective that tourism is very big business, and like any large industry, tourism is fraught with obstacles and challenges, including the destruction of ways of life, buildings, landscapes, animals, and exploitation of employees. While many nations see tourism as a fast track out of poverty, the author presents the less desirable and outright destructive aspects of this enormous global industry.
Elizabeth Becker (photo left) understands that cheap transportation, the internet, and the open borders that are part of the global economy, have underlined both the very positive and most destructive aspects of travel and tourism. As a result of the ease of communication and travel, the problems facing the most popular tourist destinations wil not be going away anytime soon. With some countries actively encouraging even more tourists, while other locations are attempting to reduce visitor numbers, there is no single voice or preferred direction, for the industry as a whole.
Elizabeth Becker outlines the various aspects of the global travel and tourism industry by focusing on its major trends and drivers. She considers both the good side and the dark side of the burgeoning tourism behemoth. The author examines the range of this vast global business through the following lenses:
* The Business: Tourism becomes an industry
* Cultural tourism: France, Venice, and Cambodia
* Consumer tourism: Cruises and Dubai
* Nature tourism: Zambia, Costa Rica, and Sri Lanka
* The New Giant: China
* The Old Giant: The United States
For me, the power of the book is how Elizabeth Becker combines a complete overview of the giant travel and tourism industry, with a comprehensive examination of the real challenges and dangers created by this very successful business. The author makes the crucial point throughout the book that tourism is a business; an a giant global one at that. This recognition provides a fresh approach to an industry that is either ignored, treated as something trivial, or misunderstood as to its size, scope, and impact.
With the realization that travel and tourism is a world wide business, the Elizabeth is able to consider both the advantages and disadvantages provided by the industry. The author considers the aspects and impact of cultural, consumer, and nature tourism through in depth analysis of the most affected areas. The author also examines the failures of travel writers to grapple with the underlying challenges posed by this global product and service business. She also considers the role played by government in either alleviating or even worsening the problems created by the industry.
I highly recommend the landmark and must read book Overbooked: The Exploding Business of Travel and Tourism by Elizabeth Becker, to any leaders in the travel and tourism industry, environmental and human rights activists, government policy makers, and anyone interested in learning both the good and the bad that accompanies the global tourist trade. This book will open your eyes to the world, and guide you to see the real business of travel and tourism, without the rose colored travelog glasses in the way.
Senin, 24 Juni 2013
Paul Spiegelman: Patients Come Second - Blog Business Success Radio
Executive leadership strategist, speaker, founder and CEO of The Beryl Companies, and co-author along with Britt Berrett, of the provocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Leadprovocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Lead, Paul Spiegelman, describes how leaders must focus on engaging their employees to create a superior customer experience. Paul Spiegelman provides insights into how most leaders have things backwards regarding employee engagement and customer experience. Instead of focusing on the patient or customer, Paul Spiegelman makes the provocative statement that engaging the employee first provides an even better patient or customer experience. To make this change, Paul recommends a fresh approach to leadership that creates a culture of employee engagement that flows through to the end customer, client, or patient. Paul shares the strategies and techniques for making this transformation effectively and in a way that is designed to last.
Paul Spiegelman is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Tuesday, June 25, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Executive leadership strategist, speaker, founder and CEO of The Beryl Companies, and co-author along with Britt Berrett, of the provocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Leadprovocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Lead, Paul Spiegelman, describes how leaders must focus on engaging their employees to create a superior customer experience. You will learn:
* Why a focus on employee engagement creates an even better customer experience
* How leaders can transform employee engagement to change their organizational culture
* Why employees need a sense of a higher purpose along with the tools to do their jobs
* How to become a new type of leader that leads change the right way
Paul Spiegelman (photo left) is founder and CEO of The Beryl Companies, which includes--among other companies--BerylHealth, a patient experience company dedicated to improving relationships between healthcare providers and consumers; and The Beryl Institute, a membership organization that serves as the premier thought leader on improving the patient experience.
BerylHealth has won nine "best place to work" awards, and in 2012, Spiegelman was honored with the Ernst & Young Entrepreneur of the Year award. He is a sought-after speaker and author on executive leadership, corporate culture, and employee engagement. His views have been published in the New York Times, Inc. magazine, Entrepreneur, the Dallas Morning News, and he has appeared on many radio and television broadcasts.
My book review of Patients Come Second: Leading Change by Changing the Way You Lead by Paul Spiegelman and Britt Berrett.
My book review of Why is Everyone Smiling?: The Secret Behind Passion, Productivity, and Profit by Paul Spiegelman.
Listen live on Tuesday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with executive leadership strategist, speaker, founder and CEO of The Beryl Companies, and co-author along with Britt Berrett, of the provocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Leadprovocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Lead, Paul Spiegelman, describes how leaders must focus on engaging their employees to create a superior customer experience. Paul Spiegelman provides insights into how most leaders have things backwards regarding employee engagement and customer experience. Instead of focusing on the patient or customer, Paul Spiegelman makes the provocative statement that engaging the employee first provides an even better patient or customer experience. To make this change, Paul recommends a fresh approach to leadership that creates a culture of employee engagement that flows through to the end customer, client, or patient. Paul shares the strategies and techniques for making this transformation effectively and in a way that is designed to last on Blog Business Success Radio.
Sabtu, 22 Juni 2013
Patients Come Second by Paul Spiegelman & Britt Berrett - Book review
Patients Come Second
Leading Change by Changing the Way You Lead
By: Paul Spiegelman, Britt Berrett
Published: March 19, 2013
Format: Hardcover, 208 pages
ISBN-10: 0988842807
ISBN-13: 978-0988842809
Publisher: An Inc. Original
"Providers must care about patients and one another - only then will we see the essential changes our health care system requires", write founder and CEO of The Beryl Companies, Paul Spiegelman; and president of Texas Health Presbyterian Hospital Dallas, Britt Berrett, in their provocative and change oriented book Patients Come Second: Leading Change by Changing the Way You Lead. The authors describe how leaders in the health care industry must take the bold step to transform the industry to one focused on the patient to one that engages health care employees as well.
Paul Spiegelman (photo left) and Britt Berrett recognize that health care employees, at every level and area of responsibility, care deeply about their patients. The authors point out, however, that more than simply focusing on patients, there must also be a transition toward engaging health care workers to ensure a more effective system.
The authors present a compelling if paradoxical case, that deepening the engagement levels of employees within the health care industry, will also create an improved overall patient experience. To achieve this transformation, the authors propose a complete change in the health care industry leadership and employee engagement model.
Britt Berrett (photo left) and Paul Spiegelman understand that the best way to improve the patient experience is to increase the level of engagement on the part of health care staff. While that concept is gaining real traction in other industries, it has lagged in health care because of both the traditional focus on patients, as well as the well intentioned but non-engagement building methods of adding more beds or purchasing the latest in medical technology.
Investment in their employees is the real solution for hospitals and other health car providers. The authors offer guidance in this new direction, and present the new form of leadership necessary to achieve this change in thinking, vision, and in action. The authors consider the following principles to make the necessary change in direction:
* What does come first?
* Changing how we lead
* Fun matters
* Do we really care
* Outside the four walls
* No whiners, losers, or jerks
* Why measure
* It ain't about the money
* Committing to a lifetime of learning
* The higher power that drives us
For me, the power of the book is how Paul Spiegelman and Britt Berrett combine a comprehensive framework for transforming the entire focus of the health care industry, with the necessary strategies and techniques for making that change effectively. The principles offered in the book go far beyond the health care industry as well. While the authors utilize the health care sector as the main example, the concepts are universally applicable to other industries and sectors.
The book is about leadership, employee engagement, and facilitating effective change. Those ideas are illustrated in the book with real world examples from health care, but the examples also underline how the strategies are useful elsewhere. In any industry, an engaged workforce creates an even greater customer experience. Counter-intuitively, the customer develops a deeper and more lasting relationship with a company that has engaged employees. In the often very life and death situations found in the health care world, the principles of employee engagement are magnified and are even more visible.
I highly recommend the clear and concise book Patients Come Second: Leading Change by Changing the Way You Lead by Paul Spiegelman and Britt Berrett, to any leaders in any industry who are seeking a readily applicable guide to improving leadership, engaging their employees, and creating a superior customer experience. This book will increase your employee engagement levels, awhile establishing and nurturing happy and lifelong customers.
Changing Business From the Inside Out by Timothy J. Mohin - Book review
Changing Business from the Inside Out
A Tree-Hugger's Guide to Working in Corporations
By: Timothy J. Mohin
Published: July 2, 2012
Format: Paperback, 264 pages
ISBN-10: 9781609946401
ISBN-13: 978-1609946401
Publisher: Berrett-Koehler Publishers
"The reality is that the corporate responsibility movement is real and expanding at a rapid rate throughout the world economy", writes long time corporate responsibility practitioner Timothy j. Mohin in his visionary and very tangible results oriented book Changing Business from the Inside Out: A Tree-Hugger's Guide to Working in Corporations. The author describes how working in corporate responsibility, within a large corporate structure, is the most effective means of making a difference in the world.
Timothy Mohin recognizes that there are only a very limited number of corporate responsibility (CR) jobs available in the corporate world. The author points out, however, that the number of corporate responsibility based positions is increasing in this emerging and ever more important role. For Timothy Mohin, CR offers a person the opportunity to combine an altruistic desire to make a real difference in the world with the chance to make a good living. Even without the official CR titled job, the author demonstrates how the dedicated individual can pursue environmental and socially responsible goals elsewhere within the company.
Timothy J. Mohin (photo left) understands that the market economy is the dominant institution of contemporary society. As a result, the author considers that very dominance as the key to effecting real change in terms of environmental sustainability, social change, and corporate responsibility. Timothy Mohin presents the empowering concept that leadership for change can take place from wherever the person stands within the company. Leadership doesn't require a title. Leaders simply need the drive to act, and then taking the necessary steps to make the desired change.
Timothy Mohin offers a complete and hands on guide to finding a job in corporate responsibility within a large corporation. Along with the techniques necessary to locate and land a CR position, the author shares the leadership skills to not only facilitate change within one's own scope of influence, but also how to transform the entire company culture to one of corporate responsibility. The author presents the following principles:
* The department of good works
* Skills for success in corporate responsibility
* Setting the strategy
* Running a data-driven program
* Environmental sustainability
* Supplier responsibility: Establishing the program
* Supplier responsibility: The four essential program elements
* Communicate: Talking about corporate responsibility
* Communicate: The corporate responsibility report and beyond
* Stakeholders and investors
* Employee engagement
* Diversity, governance, and ethics
* Recognitions, awards, and rankings
* Match your passion to your profession
For me, the power of the book is how Timothy J. Mohin combines a solid theoretical framework for the importance of working within the corporate world to facilitate corporate responsibility, with the practical steps to land a CR job, and to lead effectively within that role. The author provides a complete overview of the dominant importance of business in modern society. With that in mind, he demonstrates how to work for societal change and environmental sustainability from within the corporation.
The book contains the strategies and tools for not only doing the ethical and right thing, but also for making a good living as well. Timothy Mohin shows people how they can leave a legacy of both a successful career and having made a real difference in the world. In many ways, this book is more than about sustainability, but is also a book about developing as a leader. The author shares advice for not only developing one's own leadership skills, regardless of the job title, but also for putting those new skills to work for changing the company culture, and also the world.
I highly recommend the inspirational and indispensable book Changing Business from the Inside Out: A Tree-Hugger's Guide to Working in Corporations by Timothy J. Mohin, to anyone at any stage of their career who has a deep commitment to making a real difference in the world, and is seeking an opportunity to lead change from within a company. This book offers advocates of corporate responsibility and environmental sustainability with an opportunity to not only do the right thing for the world, but to make a good live by doing so as well.
Jumat, 21 Juni 2013
Nine Minutes on Monday by James Robbins - Book review
Nine Minutes on Monday
The Quick and Easy Way to Go From Manager to Leader
By: James Robbins
Published: September 5, 2012
Format: Hardcover, 256 pages
ISBN-10: 0071801987
ISBN-13: 978-0071801980
Publisher: McGraw-Hill
"Leadership has to be one of the most difficult, at times frustrating, yet rewarding and fulfilling roles a person can have in life. I sincerely believe that leadership is not only a privilege, but one of the highest callings a person can have", writes consultant and professional speaker James Robbins, in his very practical and concise book Nine Minutes on Monday: The Quick and Easy Way to Go From Manager to Leader. The author describes how leaders must engage and inspire people to perform at their best to achieve exceptional results; and shares the guiding principles for create that improved effectiveness and higher levels of productivity.
James Robbins understands that a manager must make the successful transition from their current managerial role to one of being a real leader. The author points out that what worked effectively in the previous position is not sufficient, and even counter-productive for a leader. James Robbins offers the concept that a person can be successful at their job, but when the individual is promoted to a leadership role, the new job is a fundamentally different one. Instead of doing the job, the leader must engage and motivate others to do those tasks effectively. James Robbins shares the strategies and principles for making the successful transformation from manager to true leadership.
James Robbins (photo left) recognizes that the fundamental skill of leadership is awareness. With that skill, a leader is aware of all that is happening and could occur within and outside of the leader's immediate scope. The leader must be aware of themselves and their own strengths and challenges, and at the same time, be aware of the needs and motivations for success of the leader's staff.
James Robbins presents the proven factors that deliver engagement and transforms the basic concepts of motivating people into a readily understood and applied formula. The author guides leaders to focus on the most basic human needs as follows:
Primary Needs:
* The need to be more than a number
* The need for mastery
* The need for recognition
* The need for purpose
Secondary Needs:
* The need for autonomy
* The need to grow
* The need to connect
* The need to play
* The need for a model
For me, the power of the book is how James Robbins combines a comprehensive guide to understanding fundamental human needs, with the practical techniques and exercises for implementing and applying these motivational concepts. The author breaks down the ideas into a basic framework that requires only nine minutes of time. The principles presented in the book are ones that any leader can learn, develop, and improve while utilizing them to guide and engage others to achieve peak performance.
James Robbins expands upon the concepts, with a complete understanding that different techniques will be more appropriate for different people. The author also shares ideas and tactics for boosting the performance of lower producing employees, while maintaining top production from the other team members. The author offers examples of the principles in action to illustrate how they work, as well as why they are so effective in enhancing engagement levels.
I highly recommend the very hands on and results oriented book Nine Minutes on Monday: The Quick and Easy Way to Go From Manager to Leader by James Robbins, to any current or aspiring leaders who are seeking a clear, easy to understand, and effective guide to improving their leadership skills. This book takes a human approach to leadership and employee engagement that creates proven and positive results.
Rabu, 19 Juni 2013
Judith Umlas: Grateful Leadership: Power Of Acknowledgement - Blog Business Success Radio
Leadership trainer and strategist, Senior Vice President at International Institute for Learning, Inc., and author of the transformational and positive results oriented book Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results, Judith W. Umlas describes how showing gratitude and acknowledging a job well done is critical to employee and stakeholder engagement, higher performance levels, and boosting the bottom line. Judith Umlas provides insights into how a fresh approach to leadership, in the form of the Grateful Leader, will transform any company culture into an acknowledgement culture. Judith shares the important strategies and tools for creating an acknowledgement culture, as well as the practices and exercises for developing Grateful Leaders. Judith offers advice for starting the transition to a new and engaged culture while building the lasting change into the overall organization. Learn how create and develop an effective and top performing acknowledgement culture with minimal cost and maximum benefit for all.
Judith W. Umlas is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Thursday, June 20, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Leadership trainer and strategist,, Senior Vice President at International Institute for Learning, and author of the transformational and positive results oriented book Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results, Judith W. Umlas describes how showing gratitude and acknowledging a job well done is critical to employee ad stakeholder engagement, higher performance levels, and boosting the bottom line. You will learn:
* What Grateful Leadership means and how to become a grateful leader
* Why acknowledgement and thanks are such powerful motivators for employees
* How to create an acknowledgement culture that achieves high performance
* How all stakeholders including employees, customers, and the firm benefit
Judith Umlas (photo left) is Senior Vice President at International Institute for Learning and Publisher of IIL Publishing as well as the website allPM.com. She has trained over 20,000 professionals, including project managers, engineers, executives and C-Level leaders.
Her articles have appeared in Forbes, CNBC, Working Woman magazine, the New York Times, the Chicago Tribune and many other newspapers and magazines.
She is the author of The Power of Acknowledgment, Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results, and the upcoming, anti-bullying book You’re Totally Awesome! The Power of Acknowledgment for Kids.
My book review of Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results by Judith W. Umlas.
Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with leadership trainer and strategist,, Senior Vice President at International Institute for Learning, Inc., and author of the transformational and positive results oriented book Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results, Judith W. Umlas describes how showing gratitude and acknowledging a job well done is critical to employee ad stakeholder engagement, higher performance levels, and boosting the bottom line. Judith Umlas provides insights into how a fresh approach to leadership, in the form of the Grateful Leader, will transform any company culture into an acknowledgement culture. Judith shares the important strategies and tools for creating an acknowledgement culture, as well as the practices and exercises for developing Grateful Leaders. Judith offers advice for starting the transition to a new and engaged culture while building the lasting change into the overall organization. Learn how create and develop an effective and top performing acknowledgement culture with minimal cost and maximum benefit for all on Blog Business Success Radio.
Selasa, 18 Juni 2013
Little Bets by Peter Sims
Like so many things, people say it and have no idea what it really means.
I love reading what my network is reading, so when an innovator in the social-profit sector Lee Rose, co-founder of the MESH Network in Ottawa, formerly of CharityVillage and now of the Community Foundations of Canada tweeted he loved this book, I picked it up. And I’m glad I did.
See I have a business disability, I was born and raised in offices. Where meetings are sit-down affairs, thinking is over-ruled by doing and white boards are for fancy consultants. Thanks goodness for my network, an army of entrepreneurs, disruptors, thinkers, convenors – all who live and die by what they produce. When I look at the successful among them, at my own successes I see the theories of this book but neither of us had put the method to paper – little bets!
Great ideas are not born complete. Great service professionals walk with the client and react, I work with someone like this. To see them create solutions sometimes borders on art, to work on small steps to evolve our business is the joy of my professional life – but I’d like to do it better. Now I can.
Steve Jobs, Pixar, Frank Gehry, Chris Rock are just some of the examples Peter Sims uses in the book. Like Malcolm Gladwell’s Outliers taught us about brilliance through experience, but how do the brilliant build their business from scratch! This book is truly worth the read and as we head into the summer, it’s a light fast read that gets into your head and into your work and makes you think then adds to your actions.
I love this book because you will see yourself and your actions in a more strategic light after reading it and you’ll get tips on how to amplify past success.
Often I find myself trying to help my network get more active in the social business sector, but they always think they have to have all the marketing and strategy done before they launch. As Seth Godin says, “ship it”. Getting caught up in perfection is the illusion that will keep you from finishing.
So, let’s get to work. Let’s make more little bets.
As Lee gets to work changing the philanthropic face of Canada with his team here’s a quick video, I hope it helps you take that last step to pick up the book! Enjoy,
And if you’re the hard-core learner, here’s Peter at Google giving a longer lecture. Leave it on as you wash the dishes or fold the clothes…
Senin, 17 Juni 2013
Grateful Leadership by Judith Umlas - Book review
Grateful Leadership
Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results
By: Judith W. Umlas
Published: October 23, 2012
Format: Hardcover, 256 pages
ISBN-10: 0071799524
ISBN-13: 978-0071799522
Publisher: McGraw-Hill
"Grateful Leaders are those who see, recognizes, and express appreciation and gratitude for their employees' and other stakeholders' contributions and for their passionate engagement, on an ongoing basis", writes management training strategist and Senior Vice President at International institute for Learning, Judith Umlas, in her transformational and positive results oriented book Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results. The author describes how leaders can engage their employees more effectively, and achieve higher performance, through acknowledgement of staff achievements and expressing thanks and appreciation for their contribution to the success of the organization.
Judith Umlas turns conventional wisdom on its head by changing the dynamic from one where an employee is expected to be grateful simply to have a job, to one where leaders share their thanks to their employees for performing their jobs well. This complete juxtaposition of acknowledgement and gratitude forms the backbone of this revolutionary approach to leadership. Not only does the leader get to know and engage employees on a more personal level, but the entire organization benefits through higher performance levels, more engaged stakeholders, and an improved bottom line. Judith Umlas presents her strategies, techniques, and exercises for leaders to make the transition toward their new role as Grateful Leaders.
Judith Umlas (photo left) recognizes the the motivational power of praise and thanks to an employee, when received from an immediate manager or supervisor. At the same time, leaders who make themselves, and other organizational leaders, accessible to their employees, practice another form of grateful behavior. Through building a culture based on appreciation and gratitude, leaders inspire their employees to strive to always be better, to constantly improve the company, and enhance the overall results. This appreciation culture becomes one where gratefulness is expressed to customers and other stakeholders as well, further deepening and enriching the company culture.
Judith Umlas sets the stage and lays out the ground work for establishing an acknowledgment culture with what she calls the five C's. The 5C's are as follows:
* Consciousness: Being aware of the acknowledgements already in your mind
* Choice: Making the decision to choose to deliver an acknowledgement
* Courage: Overcome the fear of giving acknowledgements
* Communication: Tailor the acknowledgement to the individual
* Commitment: Make the acknowledgement a key part of your overall leadership
For me, the power of the book is how Judith Umlas combines a comprehensive overview and framework demonstrating the power of an acknowledgement culture, with the practical strategies and tools for becoming a Grateful Leader within that culture. The author offers a fresh approach to leadership that makes a real and very tangible transformation of any workplace culture into one of acknowledgement. At a time when employee engagement in so many companies is at an all time low, Judith Umlas shares a proven method to change the leadership dynamic in any organization.
The author demonstrates how an acknowledgement culture excels in the soft side management outcomes of motivation, inspiration, and engagement. At the same time, the bottom line outcomes of higher performance levels, superior results, and strong bottom lines will appeal to even the most traditional cultures. The acknowledgement leadership culture costs little in the way of resources, but provides enormous benefits for all stakeholders within and outside of the company.
I highly recommend the revolutionary and engagement building book Grateful Leadership: Using the Power of Acknowledgment to Engage All Your People and Achieve Superior Results by Judith Umlas, to any leaders seeking a culture changing approach to engaging employees, improving their own leadership skill set, and improving the overall performance of the company. This book will speed the transition of anyone from ordinary leader to the status of Grateful Leader.
Blog Bloke: What Google & Yahoo Purchases Mean To You - Blog Business Success Radio
Long time blogger, search engine analyst, and well known internet privacy advocate Blog Bloke describes how the recent purchases of internet and technology companies by Google, Yahoo, and Facebook affects you and your business. Blog Bloke offers his insights into how these acquisitions will impact your online privacy and freedom of choice. Blog Bloke will also discuss the legal impacts of these new larger companies, and how they are gaining control over the marketplace. Blog Bloke will ask the tough questions about possible antitrust challenges, too big to fail, and too big to control. Lean how these technology giants are competing, not only with one another, but with society as well.
BlogBloke is my internet radio show guests on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Tuesday, June 18, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Long time blogger, search engine analyst, and well known internet privacy advocate Blog Bloke describes how the recent purchases of internet and technology companies by Google, Yahoo, and Facebook affects you and your business. You will learn:
* What recent acquisitions have been made by Google, Yahoo, and Facebook
* How these new technology purchases will affect businesses and personal privacy
* How these additional services will affect competition and consumer choice
* How these new acquisitions could even benefit business and individuals
Blog Bloke (avatar left) has worked in journalism and as a programmer in the computer industry before most had heard of Bill Gates or Steve Jobs. A crusader at heart, he switched to law and soon made a name for himself as a successful litigation expert and mediator, helping folks who under normal circumstances can't afford justice.
A geek in every sense of the term, he carried his passion for helping others and computers into blogging that he helped pioneer. In those days there was no such thing as Wordpress or RSS newsfeeds for blogs. Having created the "Blog Tips" niche, his blog is an outstanding resource for helpful blogging tips and how-to tutorials. He has a reputation for being a straight shooter, his sharp wit and an outspoken champion for online ethics. He is bullishly pro blogging, social media, an outspoken advocate for online rights, security and technology issues.
Tech Editor and Author, BLOGBloke has been quoted in the Washington Post, New York Times and CBS News. Here are just a few of the comments that his readers have made:
Listen live on Tuesday at 8:00 pm Eastern, 5:00 pm Pacific time.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with long time blogger, search engine analyst, and well known internet privacy advocate Blog Bloke describes how the recent purchases of internet and technology companies by Google, Yahoo, and Facebook affects you and your business. Blog Bloke offers his insights into how these acquisitions will impact your online privacy and freedom of choice. Blog Bloke will also discuss the legal impacts of these new larger companies, and how they are gaining control over the marketplace. Blog Bloke will ask the tough questions about possible antitrust challenges, too big to fail, and too big to control. Lean how these technology giants are competing, not only with one another, but with society as well on Blog Business Success Radio.
Minggu, 16 Juni 2013
Time Fall by Timothy Ashby - Fiction book review
Time Fall
By: Timothy Ashby
Published: June 5, 2013
Paperback: 354 pages
ISBN-10: 1939990157
ISBN-13: 978-1939990150
Publisher: Author Planet Press
In the waning days of the Second World War, Lt. Art Sutton and his team of US Rangers parachute from their plane to carry out their mission in Bavaria, Germany. Unknown to them, a bizarre twist of time and space has caused them to hit the ground in 2011. As they begin to carry out their orders, they are considered terrorists, and a pursued by an unreconstructed Nazi who plans on their immediate capture. This unexpected series of events begins the spellbinding and edge of the seat adventure novel, Time Fall by Timothy Ashby.
Timothy Ashby weaves a narrative that combines the harsh reality of the modern world with the echoes of the past that continue to permeate contemporary society. The fantasy element of the book, as depicted by the time traveling Rangers, represents the this blending of the past events with their effects today. The soldiers mission is to destroy German bases, as well as supply and armament locations, in Southern Germany.
What was seen as heroism during World War II, and by the soldiers in the team as doing their duty, is now viewed in the opposite manner. Instead of performing heroic acts against enemy forces, the soldiers find themselves on the wrong side of societal mores, finding themselves branded and hunted down as terrorists.
Timothy Ashby (photo left) creates a world where the ghosts of past events continue to live even in the present day. The Rangers are literally men out of time, living on in 2011, long after they have been declared dead. Not only are the soldiers ghosts, but the former Nazi, and still staunch supporter of Adolf Hitler, is a man living long after his own time as well. His beliefs, bigotry, and world view have lived on long after the defeat of Nazi Germany and the suicide of the Fuhrer.
In Nazi true believer Hanno Kasper's relentless pursuit of the alleged terrorists, the reader discovers the uneasy truth about the so-called War on Terror. The methods, tactics, and propaganda techniques of the Nazi mindset continue to this day in the form of that alleged war. The continuation of their mission by the Rangers, parallels the unending Nazi mission personified by Kasper.
The discovery of a person of interest, in the form of a one time Nazi officer targeted for assassination, brings the 1940s world into jarring collision with our own time. Through this unexpected meeting, Lt. Sutton learns of the time shift, and discovers that an old enemy is now the new one. A war continues for the soldiers in two different time periods, but their danger and possible death remains as real as ever, despite the change of calendar dates.
I highly recommend the page turning thrill ride novel Time Fall by Timothy Ashby, to anyone seeking a taut, fantasy novel that questions the means and philosophy behind the War on Terror, that shows how events of the past reverberate long into the future, the true nature of heroism and how it is affected by social and political conditions, and how people can have an impact on lives or others even across many decades. This book will keep you reading from start to finish, as you become involved in the events past and present, and of the lives of the characters regardless of their supposed time in history.
Jumat, 14 Juni 2013
Stiletto Network by Pamela Ryckman - Book review
Stiletto Network
Inside the Women's Power Circles That Are Changing the Face of Business
By: Pamela Ryckman
Published: May 16, 2013
Format: Hardcover, 272 pages
ISBN-10: 0814432530
ISBN-13: 978-0814432532
Publisher: AMACOM
"Stiletto Networks aren't titles, and you don't need power or wealth to create one. Stiletto Networks are about making your own personal dent in the world", writes journalist and former corporate strategist Pamela Ryckman, in her inspirational and support network building book Stiletto Network: Inside the Women's Power Circles That Are Changing the Face of Business. The author describes how powerful female leaders are establishing and operating some of the most influential and career strengthening groups to support, empower and advocate for one another within and beyond the workplace.
Pamela Ryckman understands the importance of women forming business and professional connections with other women, to utilize their combined knowledge and wisdom, for mutual benefit. Th author shares real stories of powerful women leaders who joined forces, in various groups and clubs, to support and strengthen other women. The combination of empowerment, encouragement, and shared ideas propelled themselves and other like minded women to achieve even the most daunting goals. Pamela Ryckman provides advice, learned from members of these motivational and revolutionary groups, on how to form similar networks to assist and celebrate other women and their successes.
Pamela Ryckman (photo left) recognizes the challenges faced by women in their careers, and presents the proven concept of the networks as a powerful support apparatus for women in all walks of life. The networks and groups described by the author range from the informal to the formal, include women of all ages and career stages, and offer mutual benefit to all of their members. The friendships and collaborations nurtured within the organizations also extend far beyond the business and professional worlds, and into the personal realm as well.
Pamela Ryckman shares the various aspects of the Stiletto Networks through the inside stories of their members. These narratives demonstrate the collaboration, confidence, and causes that are supported and strengthened through the shared networking experience. The author provides the following advice for women planning to form their own network for women:
* Start now: Regardless of career stage, connections pay off
* Think diversity: Include women from different industries and backgrounds
* Filter for relevant shared experience: Similar traits and knowledge build trust
* Believe in the magic: Women will form their empowering ideas and results
* Strike a personal and professional balance: Combine careers with fun elements
* Have courage, give courage: Share empowerment and passion with hard truth as well
For me, the power of the book is how Pamela Ryckman combines a comprehensive overview of several effective Stiletto Networks, with some practical advice for establishing your new group for empowering and supporting women. The author offers the real life stories and experiences of several high powered and successful women who have supported other women, as well as receiving empowerment of their own. The narratives shared by the participants in the various networks illustrate the principles and value of the collaborative groups for furthering the careers of women.
Not only do the groups work to advance careers and business opportunities, but they provide real leadership and learning opportunities for women as well. Pamela Ryckman also includes the very important consideration of the social and interpersonal aspects of the Stiletto Networks, and how professional relationships are enhanced through personal relationships built on trust and shared values.
I highly recommend the empowering and engaging book Stiletto Network: Inside the Women's Power Circles That Are Changing the Face of Business by Pamale Ryckman, to any women at any stage of their careers, who are seeking a clear and concise guide to establishing and operating their own successful Stiletto Network. This book provides the essential tools and guidance, for enriching the careers of successful women that go beyond the boardroom, and form lifelong friendships as well.
Selasa, 11 Juni 2013
Andrea Kay:This Is How To Get Your Next Job - Blog Business Success Radio
Career consultant, speaker, nationally syndicated columnist, and author of the results oriented and practical idea filled book This Is How to Get Your Next Job: An Inside Look at What Employers Really Want, Andrea Kay describes why skills and experience are not as important as how how employers see you. Andrea Kay presents evidence that employers are seeking employees who they consider the right fit for their organizations. Andrea points out that what employers see in job applicants is bad behavior, inappropriate clothing, and talking about the wrong topics. Andrea Kay offers suggestions as to how to act during and after job interviews, and also advises about how not to behave. Andrea also shares what employers do not want to hear, and how saying the wrong thing can derail an interview very quickly. Andrea also offers advice on clothing and accessories, and how to avoid the most common mistakes in your attire. Learn how to be the employee that companies want to see and hire as part of their organization.
Andrea Kay is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Thursday, June 13, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Career consultant, speaker, nationally sydicated columnist, and author of the results oriented and practical idea filled book This Is How to Get Your Next Job: An Inside Look at What Employers Really Want, Andrea Kay describes why skills and experience are not as important as how how employers see you. Andrea Kay presents evidence that employers are seeking employees who they consider the right fit for their organizations. You will learn:
* Why job seekers don't get hired despite excellent skills and experience
* Why how employers see you is critical to being hired for the position
* What not to do at, say during, or wear to a job interview
* How to be seen as the right employee who is the right fit for the organization
Andrea Kay (photo left) helps people get excited about jumping out of bed and raring to go to work. For the past 20 years she has been creating and recreating Andrea Kay/The Art of Self Direction, a career consulting firm whose clients range from rocket scientists and cowboys who want to change careers to accountants and engineers who have trouble relating to people.
Andrea specializes in “Career Therapy.” She is incessantly curious and quickly gets to the heart of an issue, then creates strategies to help people get what they want. She does this for CEOs, millionaires, corporate warriors, writers, real estate moguls, entrepreneurs and people who take their careers seriously. She writes books and the syndicated newspaper column, “At Work” and gives speeches to Fortune 50 companies, professional associations, schools and at special events.
She has worked with people who ended up being CFOs of major companies, sales and marketing executives, artists and successful entrepreneurs and has helped CEOs, financial managers, Hollywood producers and teachers discover new, satisfying careers. She has developed a reputation as a workplace observer and outspoken supporter of taking personal responsibility for your career and is widely quoted and interviewed.
She has published six books: This Is How to Get Your Next Job: An Inside Look at What Employers Really Want, Work’s a Bitch and Then You Make It Work: 6 Steps to Go from Pissed off to Powerful, Life’s a Bitch and then You Change Careers: 9 Steps to Get Out of Your Funk and On to Your Future, Interview Strategies That Will Get You the Job You Want, Resumes That Will Get You the Job You Want and Greener Pastures: How To Find a Job In Another Place.
As a weekly newspaper columnist since 1988, Andrea has written over 1250 articles on careers and workplace issues. Today her syndicated column, “At Work” appears in USA Today and Gannett newspapers from California to New York to Canada and Guam and other Gannett media on the Web.
My book review of This Is How to Get Your Next Job: An Inside Look at What Employers Really Want by Andrea Kay.
Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with career consultant, speaker, nationally sydicated columnist, and author of the results oriented and practical idea filled book This Is How to Get Your Next Job: An Inside Look at What Employers Really Want, Andrea Kay, as she describes why skills and experience are not as important as how how employers see you. Andrea Kay presents evidence that employers are seeking employees who they consider the right fit for their organizations. Andrea points out that what employers see in job applicants is bad behavior, inappropriate clothing, and talking about the wrong topics. Andrea Kay offers suggestions as to how to act during and after job interviews, and also advises about how not to behave. Andrea also shares what employers do not want to hear, and how saying the wrong thing can derail an interview very quickly. Andrea also offers advice on clothing and accessories, and how to avoid the most common mistakes in your attire. Learn how to be the employee that companies want to see and hire as part of their organization on Blog Business Success Radio.